Software Asset Management

What is software asset management (SAM)?

Software Asset Management (SAM) is a strategic business practice that encompasses the efficient management of an organization’s software resources throughout their lifecycle. This comprehensive approach involves the acquisition, deployment, maintenance, utilization, and responsible disposal of software applications. In line with ITIL (Information Technology Infrastructure Library) standards, SAM is defined as the orchestration of infrastructure and processes essential for the effective management, control, and safeguarding of software assets.

At its core, SAM is designed to be an integral part of an organization’s information technology strategy. Its primary objectives include reducing IT costs, mitigating business and legal risks associated with software ownership and utilization, optimizing IT responsiveness, and enhancing end-user productivity. These objectives are crucial for organizations, especially large corporations, as they grapple with the complexities of software licenses, redistribution, and legal compliance.

SAM technologies play a pivotal role in tracking license expiration, enabling organizations to operate ethically and in adherence to software compliance regulations. This not only helps in minimizing legal expenses related to license agreement violations but also contributes to a company’s reputation management strategy, a vital facet of risk management and long-term business success for large corporations.

SAM, while essential, is just one facet of a broader discipline known as IT Asset Management, which encompasses both software and hardware resources that make up an organization’s computing and networking infrastructure.

Key Functions of SAM Within Organizations

The role of SAM within organizations can vary based on the organization’s software portfolio, IT infrastructure, available resources, and business goals. In most cases, SAM programs aim to strike a balance between the number of software licenses purchased and the actual licenses consumed. Beyond this fundamental goal, an effective SAM program ensures that software usage aligns with the terms and conditions specified in vendor license agreements. This is crucial for minimizing legal liabilities, especially in the event of an audit by a software vendor or third-party entities like the Business Software Alliance (BSA).

Broadly defined, the strategic goals of SAM often encompass:

Reducing software and support costs through volume contract negotiations and the elimination or reallocation of underutilized software licenses.

Enforcing compliance with corporate security policies and standards.

Enhancing worker productivity by deploying appropriate technology quickly and reliably.

Reducing overhead related to software management and support by streamlining and automating IT processes, including inventory tracking, software deployment, issue tracking, and patch management.

Establishing policies and procedures for the acquisition, documentation, deployment, usage, and retirement of software to achieve long-term SAM benefits.

Technology Enablers of SAM

SAM relies on several key technologies to support its core processes:

  • Software Inventory Tools: These tools intelligently discover and document software installations across the network, capturing vital information such as title, product ID, size, date, path, and version.
  • License Manager Solutions: These solutions act as intelligent repositories for license entitlements, enabling organizations to reconcile them against data collected by software inventory tools to determine their “Effective License Position.”
  • Software Metering Tools: These tools monitor software application usage across a network, providing real-time enforcement of compliance for applications licensed based on usage.
  • Application Control Tools: They restrict the execution of specific software applications on a computer, enhancing security and risk mitigation.
  • Software Deployment Tools: These tools automate and regulate the deployment of new software, ensuring consistency and efficiency.
  • Patch Management Tools: Automation of software patch deployment ensures that computers remain up-to-date, meeting security and efficiency standards.
  • Request Management Tools: These tools facilitate centralized requests for software products, capturing and assessing license requirements while managing and tracking procurement and deployment.
  • Product Catalog Tools: These tools gather essential product information, normalizing product naming conventions within the organization and facilitating integration with other SAM solutions.

Tangent has recently introduced its own Software Asset Management (SAM) solution, aptly named “Cubes.” In a move reminiscent of the SAM principles discussed earlier, Tangent has recognized the need to manage its software assets efficiently. Cubes, like the SAM technologies described in the previous content, serves as a tool for companies to gain better control over their software resources, reducing costs, ensuring compliance, and optimizing productivity.

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A Comprehensive Guide to Software Asset Management and License Management with Cubes


In today’s digital age, software plays a crucial role in the functioning of businesses across various industries. From managing finances to optimizing operations, software tools are essential for organizations to thrive. However, with the increasing reliance on software comes the challenge of managing software assets and licenses efficiently. That’s where Software Asset Management (SAM) and License Manager come into play.

What Is Software Asset Management (SAM)?

Software Asset Management, or SAM for short, is a strategic approach to managing and optimizing an organization’s software assets. It involves the processes, policies, and technologies necessary to oversee the procurement, deployment, utilization, and retirement of software applications within an organization.

SAM helps organizations ensure that they are using software licenses efficiently, reducing compliance risks, and controlling costs. It provides valuable insights into software usage, allowing businesses to make informed decisions about software investments and deployments.

The Importance of Software License Management

Software licenses are legal agreements between software vendors and organizations that outline the terms and conditions for using the software. Failing to manage software licenses effectively can lead to compliance issues, financial penalties, and reputational damage. This is where Software License Management (SLM) comes into play.

Software License Management is a subset of SAM, focusing specifically on tracking and managing software licenses. It involves monitoring license usage, ensuring compliance with license agreements, and optimizing license utilization to minimize costs.

Introducing License Manager: Streamlining SAM and SLM

License Manager is a dedicated software tool designed to simplify and streamline the processes of both Software Asset Management and Software License Management. This powerful solution offers several key benefits:

  1. Centralized Visibility: License Manager provides a centralized dashboard that allows organizations to gain complete visibility into their software assets and licenses. This visibility is crucial for tracking license usage, ensuring compliance, and making informed decisions about software procurement and retirement.
  2. Automation: License Manager automates many of the time-consuming tasks associated with SAM and SLM. It can automatically discover and inventory software assets, track license usage, and generate compliance reports. This automation saves time and reduces the risk of manual errors.
  3. Cost Optimization: With License Manager, organizations can identify underutilized or unused software licenses and reallocate them to areas where they are needed most. This optimization can result in significant cost savings.
  4. Compliance Assurance: License Manager helps organizations stay compliant with software license agreements by monitoring usage and alerting them to any potential compliance issues. This proactive approach can prevent costly penalties and legal disputes.
  5. Reporting and Analytics: License Manager offers robust reporting and analytics capabilities, allowing organizations to generate customized reports and gain valuable insights into their software assets and licenses.

In conclusion, Software Asset Management and Software License Management are essential components of responsible software governance. With the help of License Manager, organizations can unlock efficiency, reduce costs, ensure compliance, and make informed decisions about their software assets and licenses. Investing in SAM and SLM practices, supported by a tool like License Manager, is a smart strategy for any modern business looking to thrive in the digital landscape.

In today’s digital age, software plays a crucial role in the functioning of businesses across various industries. From managing finances to optimizing operations, software tools are essential for organizations to thrive. However, with the increasing reliance on software comes the challenge of managing software assets and licenses efficiently. That’s where Software Asset Management (SAM) and License Manager come into play.

What Is Software Asset Management (SAM)?

Software Asset Management, or SAM for short, is a strategic approach to managing and optimizing an organization’s software assets. It involves the processes, policies, and technologies necessary to oversee the procurement, deployment, utilization, and retirement of software applications within an organization.

SAM helps organizations ensure that they are using software licenses efficiently, reducing compliance risks, and controlling costs. It provides valuable insights into software usage, allowing businesses to make informed decisions about software investments and deployments.

The Importance of Software License Management

Software licenses are legal agreements between software vendors and organizations that outline the terms and conditions for using the software. Failing to manage software licenses effectively can lead to compliance issues, financial penalties, and reputational damage. This is where Software License Management (SLM) comes into play.

Software License Management is a subset of SAM, focusing specifically on tracking and managing software licenses. It involves monitoring license usage, ensuring compliance with license agreements, and optimizing license utilization to minimize costs.

Introducing License Manager: Streamlining SAM and SLM

License Manager is a dedicated software tool designed to simplify and streamline the processes of both Software Asset Management and Software License Management. This powerful solution offers several key benefits:

  1. Centralized Visibility: License Manager provides a centralized dashboard that allows organizations to gain complete visibility into their software assets and licenses. This visibility is crucial for tracking license usage, ensuring compliance, and making informed decisions about software procurement and retirement.
  2. Automation: License Manager automates many of the time-consuming tasks associated with SAM and SLM. It can automatically discover and inventory software assets, track license usage, and generate compliance reports. This automation saves time and reduces the risk of manual errors.
  3. Cost Optimization: With License Manager, organizations can identify underutilized or unused software licenses and reallocate them to areas where they are needed most. This optimization can result in significant cost savings.
  4. Compliance Assurance: License Manager helps organizations stay compliant with software license agreements by monitoring usage and alerting them to any potential compliance issues. This proactive approach can prevent costly penalties and legal disputes.
  5. Reporting and Analytics: License Manager offers robust reporting and analytics capabilities, allowing organizations to generate customized reports and gain valuable insights into their software assets and licenses.

In conclusion, Software Asset Management and Software License Management are essential components of responsible software governance. With the help of License Manager, organizations can unlock efficiency, reduce costs, ensure compliance, and make informed decisions about their software assets and licenses. Investing in SAM and SLM practices, supported by a tool like License Manager, is a smart strategy for any modern business looking to thrive in the digital landscape.

Software license cost

Software Licensing Costs

Software licensing is a critical part of any IT environment. But it can also be a major expense. However, many businesses are left scratching their heads when it comes to software licensing costs. 

With so many different licensing options available, it can be tough to know which one is best for your business and how to spend less without reducing efficiency. In this article, we’ll take a closer look at how software licensing fees work, factors that can affect the price, and how you can save money without sacrificing the software you need.

Are you tired of wasting money on software licenses you don’t need?

Cubes Software License Management (SLM) solution is what you need. Cubes is a powerful and easy-to-use SLM solution that can help you track your software usage, perform automated audits and optimize your license costs.

Try Cubes today and start saving money on your software licenses!

  • Enjoy centralized access and management of your software licenses.
  • Get accurate and up-to-date information on your software usage.
  • Identify unused or underused license usage.
  • Negotiate better deals with software vendors.
  • Renew license subscriptions with ease.
  • Stay compliant with software licensing terms.
  • Save time and money.

Get your demo today!

What Exactly is a Software License?

A software license is a legal agreement that grants you the right to access, use, and possess a software. It outlines the terms and conditions for the software’s usage and defines the scope of the rights granted to the user. The terms of the license will vary depending on the software vendor, but they typically include the number of users who can use the software, the number of devices on which the software can be installed, and the duration of the license.

Software licenses come in various forms, and understanding them is crucial for making informed decisions that can optimize costs.

What are Software Licensing Fees? 

Software licensing fees represent the financial costs associated with obtaining a software license. Like the licenses, the fees also vary significantly based on factors such as the type of license, how many licenses, the number of users or devices covered, and the specific applications included. 

Types of Software Licensing Models

There are a number of different software licensing models, each with its own advantages and disadvantages. The most common types of software licensing models include:

1. Concurrent Licensing 

Concurrent licensing allows a specified number of users to access the software simultaneously. It offers flexibility for businesses with a varying number of users at any given time.

2. Metered/Usage-Based Licensing

Metered licensing operates on a pay-as-you-go basis, where fees are based on actual usage data. This model is ideal for businesses with fluctuating software needs.

3. Perpetual Licensing 

Perpetual licensing grants users indefinite access to the software after a one-time purchase. It is a common model for enterprise software usage.

4. Floating Licensing 

Floating licensing permits users to share licenses across devices or users, promoting cost efficiency and flexibility.

5. Subscription-Based Licensing 

Subscription licenses involve paying regular fees for access to the software over a specific period. It provides the advantage of continuous updates and support.

6. Token-Based Licensing 

Token-based licensing assigns a value (tokens) to different software features, and users spend tokens based on the features they access.

These are the major types of software licenses, and their fees model varies accordingly.

Factors that Can Affect Software Licensing Costs

You spend the current amount you do on software licenses as a result of certain determining factors mentioned below:

  • The Software Vendor: The choice of software vendor plays a crucial role in determining licensing costs. Different vendors often employ unique pricing structures, making comparing and contrasting their offerings essential. Some vendors might offer flexible subscription models, while others may follow a one-time payment approach. Additionally, the reputation, support, and updates of the vendor can impact the license’s overall value.
  • The Number of Users: The number of users requiring software access directly affects licensing costs. Vendors often offer tiered pricing based on the number of users. You must carefully assess your current and future user requirements to choose the most cost-effective plan. Scaling up the number of users may incur additional expenses, so it’s crucial to factor in potential growth when deciding on a license type.
  • The Number of Devices: When software needs to be used across multiple devices, the licensing costs may increase accordingly. Some vendors offer per-device licensing, while others may have a device-independent model. Depending on your organization’s setup and the degree of mobility required, selecting the right licensing scheme can significantly affect cost optimization.
  • The Software Applications You Use: Software suites often consist of various applications with differing levels of complexity and functionality. The licensing fees can vary based on the specific applications you need to access. High-end applications with advanced features may come with higher costs, while basic packages might be more affordable. 

With this knowledge, you can devise a tailored licensing strategy that not only fits your budget but also maximizes the value and efficiency of your software investments. 

How to Reduce Software Licensing Costs 

While reducing license costs is essential, it actually requires a thoughtful approach and proactive strategies. Here are some effective tips to optimize licensing expenses:

1. Evaluate Software Usage 

Analyzing software usage data can reveal insights into which licenses are essential and which can be scaled back or discontinued.

2. Consolidate Your Licenses 

Consolidating licenses and opting for enterprise-wide agreements can lead to cost savings.

3. Negotiate Better Deals with Vendors 

Negotiating with software vendors can result in more favorable licensing terms and conditions.

4. Use Open Source Software 

Leveraging open-source software can reduce licensing costs significantly.

5. Invest in Training 

Training employees to make the most of software features can improve efficiency and reduce the need for additional licenses.

The Risks of Not Effectively Managing Your Software Licensing Costs 

Mismanagement of software licenses can have severe repercussions. Here are some of the risks:

1. Non-Compliance

Software vendors typically have strict licensing terms and conditions. If an organization does not comply with these terms, it could face legal action from the vendor. This could result in hefty fines, as well as damage to the organization’s reputation.

2. Production and Supply Disruptions 

Inadequate licensing can disrupt critical business processes and lead to operational inefficiencies. For example, if an organization does not have enough licenses for a particular software application, employees may not be able to access the application when they need it. This could lead to production delays, missed customer deadlines, and other problems.

3. Financial Penalties 

Mismanaging licenses can result in unexpected costs, impacting the organization’s budget. For example, an organization may overpay for licenses if it does not have a good understanding of its software usage. Or, it may be underpaying for licenses if it is not tracking its usage accurately.

4. Security Vulnerabilities 

Using unlicensed or outdated software can expose an organization to security threats as there will be no software support from the software developers. This is because unlicensed software may not have been properly patched, which could leave it vulnerable to attack. Outdated software tools may also contain known security vulnerabilities that have not been fixed.

The Best Way to Manage Software Licensing Costs

To effectively manage software licensing costs, implementing a Software License Management (SLM) solution is crucial. Cubes offers a top-tier SLM solution that empowers businesses to take control of their software licensing processes.

Choose Cubes Software License Management (SLM) Solution

Do you want to save cost by automating your software license management? Then you need to choose Cubes Software License Management (SLM) solution.

Cubes is a powerful and intuitive SLM solution that can help you track your software usage and optimize cost, ensure compliance, and help you avoid issues.

With Cubes, you can:

  • Get accurate and up-to-date information on your software usage.
  • Save time and money on purchased licenses.
  • Identify unused licenses and consolidate them into a single license.
  • Negotiate better deals with software vendors.
  • Constant license compliance with software licensing terms.

So what are you waiting for?

Request a demo today and start saving money on your software licenses!

Why You Should Choose Cubes

Cubes stands out for its user-friendly interface, powerful analytics, and exceptional customer support. It is the perfect ally for businesses seeking to achieve cost-efficient and compliant software licensing. With Cubes, you have nothing to worry about as it is:

  • Accurate and reliable.
  • Smooth software license optimization.
  • Easy to use.
  • Cost-effective.
  • Secure.
  • Scalable.

Get started today! 

Frequently Asked Questions

Q: How can software audits impact licensing costs? 

A: Software audits can reveal non-compliance, leading to penalties and increased licensing fees.

Q: What steps should businesses take to prepare for a software audit? 

A: Conduct regular internal audits, maintain accurate records, and implement a robust SLM solution.

Q: What should be considered when negotiating licensing deals? 

A: You should focus on long-term agreements, scalability, and flexible terms.

Q: How can open-source software benefit businesses? 

A: Open-source software is often free software ownership, reducing licensing costs and promoting customization.

Final Thoughts 

Taking charge of software licensing costs is a strategic move that propels businesses toward a more successful future in the digital age. Optimizing software costs is not just about budget management; it’s about unlocking the full potential of technology for your organization. By evaluating usage and implementing the right SLM solution like Cubes, your organization can achieve cost-efficiency, compliance, and increased productivity.

Get your DEMO today to test the power and efficiency of CUBES!

Software Asset Management

Unveiling the Power of Software Asset Management

In today’s fast-paced digital landscape, businesses heavily rely on software solutions to drive their operations. However, managing a multitude of software assets can quickly become overwhelming, leading to inefficiencies, financial risks, and compliance challenges. That’s where Software Asset Management (SAM) comes into play. In this blog post, we will explore the concept of Software Asset Management, its benefits, and how it can revolutionize your organization’s software management practices.

Understanding Software Asset Management

Software Asset Management (SAM) refers to the strategic approach and set of processes that help organizations effectively manage, optimize, and maintain their software assets throughout their lifecycle. It encompasses activities such as software inventory management, license compliance, software deployment, and tracking software usage. By implementing SAM practices, businesses can gain better visibility into their software assets, reduce costs, mitigate legal and security risks, and improve overall operational efficiency.

Benefits of Software Asset Management:

  1. Cost Optimization: SAM allows businesses to analyze their software usage and make informed decisions regarding license procurement and renewal. By eliminating unnecessary licenses and negotiating favorable terms with software vendors, organizations can significantly reduce costs.
  2. Compliance and Risk Management: SAM ensures compliance with licensing agreements, minimizing the risk of legal and financial penalties. It also helps identify potential security vulnerabilities by keeping track of software versions and applying necessary patches and updates.
  3. Improved Efficiency: SAM streamlines software deployment and usage, ensuring that the right software is available to the right users at the right time. This eliminates the inefficiencies associated with manual software installation and allows employees to focus on their core tasks.
  4. Enhanced Productivity: With SAM, businesses can optimize software configurations and automate routine tasks, improving productivity and enabling employees to work more efficiently.

Implementing Software Asset Management:

To implement SAM successfully, organizations should follow these key steps:

  1. Conduct a comprehensive software inventory to identify all installed software.
  2. Assess license agreements and track software usage to ensure compliance.
  3. Develop centralized processes and tools to manage software assets effectively.
  4. Regularly review and update SAM policies and procedures to accommodate organizational changes.
  5. Educate employees about software usage policies and their role in SAM.

Software Asset Management is a vital practice for modern businesses aiming to optimize their software investments, reduce costs, and mitigate risks. By implementing SAM, organizations can gain control over their software assets, improve operational efficiency, ensure compliance, and drive overall business success. Embracing SAM as a strategic initiative will not only enhance your organization’s software management practices but also enable you to navigate the rapidly evolving digital landscape with confidence.

software asset management made easy

Make Software License Management Easy

In today’s technology-driven world, managing software licenses has become a critical aspect of business operations. As organizations grow and adopt various software applications, the task of tracking licenses, ensuring compliance, and optimizing costs can quickly become complicated. Almost hair-pulling complicated!

This is where software license management solutions come into play. In this article, we will explore the significance of software license management and introduce Cubes, an innovative product by Tangent that simplifies the process and maximizes efficiency.

Understanding Software License Management

Software License Management refers to the processes and tools used to track, monitor, and optimize the usage of software licenses within an organization. It involves maintaining an accurate inventory of licenses, ensuring compliance with vendor agreements and regulatory requirements, and optimizing software usage to minimize costs.

The Challenges of Software License Management

Managing software licenses can be a daunting task for organizations of all sizes. Some common challenges include:

  1. License Compliance: Ensuring compliance with licensing agreements and avoiding penalties or legal consequences due to unauthorized or expired licenses.
  2. Cost Optimization: Identifying unused or underutilized licenses to avoid unnecessary expenses and optimizing license allocation based on actual usage.
  3. License Tracking and Reporting: Maintaining an up-to-date inventory of licenses, tracking license usage, generating reports, and ensuring accurate audit trails.
  4. Vendor Management: Managing relationships with multiple software vendors, understanding complex licensing models, and negotiating favorable terms.

Cubes: Simplifying Software License Management

Cubes, developed by Tangent, is a comprehensive software license management solution designed to streamline and simplify the entire license management lifecycle. With its user-friendly interface and powerful features, Cubes offers organizations a centralized platform to effectively manage licenses, optimize costs, and ensure compliance.

Key Features of Cubes

  1. License Inventory and Tracking: Cubes provides a centralized repository to maintain an accurate inventory of software licenses. It enables organizations to track license details, including vendor information, contract terms, renewal dates, and deployment information.
  2. Compliance Monitoring: Cubes automates license compliance monitoring by alerting organizations about license expirations, usage violations, and potential compliance risks. This ensures proactive action to address compliance issues promptly.
  3. License Optimization: By analyzing license usage data, Cubes identifies underutilized licenses and opportunities for license optimization. It provides insights into license usage patterns, allowing organizations to optimize license allocation, reduce costs, and avoid unnecessary purchases.
  4. Reporting and Analytics: Cubes offers robust reporting and analytics capabilities, providing organizations with clear visibility into license utilization, compliance status, and cost-saving opportunities. These insights enable data-driven decision-making and proactive management of software assets.
  5. Vendor Management: Cubes simplifies vendor management by centralizing vendor information, contract details, and licensing agreements. It helps organizations understand complex licensing models, negotiate favorable terms, and maintain strong vendor relationships.
  6. Integration and Scalability: Cubes seamlessly integrates with existing IT infrastructure, such as software deployment tools and IT asset management systems. It supports scalability to accommodate the growing needs of organizations, ensuring long-term effectiveness.

Efficient software license management is crucial for organizations to ensure compliance, optimize costs, and streamline operations. Cubes, offered by Tangent, empowers businesses with a comprehensive solution that simplifies the complexities of software license management. With its robust features, centralized repository, and advanced reporting capabilities, Cubes enables organizations to maintain compliance, optimize costs, and make informed decisions regarding their software assets.

To learn more about Cubes and how it can enhance your software license management processes, visit Tangent’s website at Cubes. Elevate your license management practices with Cubes and unlock greater efficiency and cost savings for your organization.

Man using MacBook laptop with CUBES login page on the screen

4 Benefits from CUBES License Manager

Do you have a good handle on your software license budget? Are you wasting the money that goes towards that budget on unused licenses?

Many organizations have (or should have) a Software Asset Management (SAM) program in place as part of their overall business strategy. The goal of this is to help reduce costs, limit risks, and increase transparency around software license purchases and usage. That’s where software license optimization comes in.

How our License Manager CUBES Fits into Your SAM Program

If your organization is stitching together spreadsheets of outdated software license records or relying on each department to keep track of its licenses, it may be time for an upgrade. Using a comprehensive license management tool like CUBES License Manager allows you to quickly access information on all licenses within your organization – from the number of licenses purchased to expiration dates, and contract details to renewal alerts.

With a license manager, you can streamline your procurement process and minimize the efforts involved from other departments to report on license spending. Specifically, here are 4 invaluable benefits from a license manager that will save you money and time:

1. Cost Savings

CUBES helps organizations consolidate their software environment, giving IT managers more control over software spend across different departments. Knowing the exact type and number of software licenses purchases can lead to better financial planning.

2. Avoid Fines and Penalties

Automatic renewal alerts will notify designated members of expiring software licenses. This feature can be help organizations save a lot of money by avoiding expiration penalties or fees.

3. Improved Planning

CUBES is a centralized software license management platform, allowing IT managers the ability to keep accurate records of contract terms, renewals, and purchases.

4. Business Alignment

With a transparent view into existing IT investments, organizations can align those with their business objectives. Additionally, predictive and trend analysis allows management to forecast future IT spend and needs.

Ready to Cash in on the Benefits of Software License Management ?

Download our guide to help you with the decision-making process for CUBES. Or, sign up for a free trial and get started immediately.

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CUBES Release Notes

03.01.01 Alerts Management

Application:

  • New alerts management page
    • Easily manage all alerts in one location
    • Administrators can view all alerts while users can focus on alerts that pertain to them
    • Search using filters to drill down into specific details
  • Improved functionality of the licenses page
    • Select multiple licenses and set group alerts
    • Action icons change color based on status.
    • Toggle to show deactivated licenses
    • Track what filters are active in your current view
  • Updated alerts side panel slide-out
    • Pick when secondary alerts will be sent
    • Add notes to further customize alerts

Emails/Text alerts

  • Renew from email or text will bring you straight to the CUBES site
  • Snooze alerts
    • Snooze an alert for 1-3 days or one week.
    • Option to forward alert to another person